Expert programmatic advertising services delivering 300% average return on ad spend. Automated ad buying across display, video, native, audio, and Connected TV using real-time bidding, advanced audience targeting, and data-driven optimization. Scale your advertising with precision and efficiency.
Automated, data-driven ad buying that targets the right audience at the right time with the right message
Programmatic advertising automates the buying and selling of digital ad inventory using software, algorithms, and real-time bidding. Instead of manual negotiations with publishers, programmatic technology makes split-second decisions about which ads to buy and how much to pay—all based on sophisticated audience data and campaign goals.
When a user loads a webpage, an instant auction happens in milliseconds. Advertisers bid on that impression through a demand-side platform (DSP), and the highest bidder's ad appears. This happens billions of times per day across millions of websites, apps, and streaming platforms.
A user visits a website or app with ad space available. The publisher sends a bid request to an ad exchange.
Ad exchange sends bid request to DSPs with user data (demographics, behavior, context, device, location).
DSPs analyze user data against campaign targeting criteria. Algorithms calculate optimal bid in milliseconds.
Highest bidder wins auction. Their ad creative is instantly served to the user. Entire process takes <100ms.
Impression, click, conversion, and viewability data flows back to DSP for real-time optimization.
Full-service programmatic advertising across all channels, formats, and devices
Automated display banner campaigns across premium publisher networks. Target specific audiences with banner ads on millions of websites and apps. Advanced creative optimization and A/B testing.
In-stream and out-stream video advertising on YouTube, premium video sites, and streaming platforms. Reach engaged audiences with high-impact video content.
Programmatic advertising on smart TVs, streaming devices, and OTT platforms. Reach cord-cutters with TV-quality ads on Roku, Fire TV, Apple TV, and more.
Native ad placements that match publisher content format. Higher engagement rates with ads that blend naturally into user experience.
Audio advertising on streaming music platforms, podcasts, and digital radio. Reach audiences during music streaming and podcast listening.
In-app programmatic advertising across iOS and Android mobile applications. Reach users where they spend 90% of mobile time.
Reach the right people at the right time with multi-layered targeting strategies
Target audiences based on demographic characteristics:
Target based on online behavior and purchase intent:
Location-based targeting from global to hyperlocal:
Match ads to relevant content and context:
Re-engage users who visited your website, abandoned carts, or interacted with your brand. 5-10x higher conversion rates than prospecting campaigns.
Find new customers similar to your best existing customers. AI analyzes thousands of data points to identify high-value prospects.
Use your CRM data, email lists, and website visitor data for precise targeting. Upload customer lists or integrate your data platforms.
Best-in-class DSPs, ad exchanges, and custom technology solutions
Display & Video 360 - Google's enterprise programmatic platform. Access to Google's premium inventory and audiences. Official Google Partner with advanced support.
Leading independent DSP with access to 90+ ad exchanges. Advanced AI bidding algorithms and comprehensive cross-channel campaigns.
Access Amazon's first-party shopping data. Display, video, and audio ads on Amazon properties and external sites using Amazon audiences.
Build your own white-label programmatic platform. Custom bidding algorithms, proprietary data integration, and branded interface.
End-to-end campaign execution from strategy to optimization
Comprehensive tracking and reporting to prove ROI and guide optimization
Revenue generated per dollar spent. Our clients average 300% ROAS ($3 revenue per $1 ad spend).
Cost to acquire one customer. Track by channel, audience, creative for optimization insights.
Percentage of viewers clicking ads. Benchmark: 0.1-0.3% for display, 0.5-2% for retargeting.
Percentage of ads actually seen by users (50%+ of pixels in view for 1+ second). Target: 70%+.
Percentage of clicks becoming customers. Track micro and macro conversions.
Increase in brand awareness, consideration, and purchase intent from exposed audiences.
Understand the full customer journey from first impression to conversion:
White-label platforms, private marketplaces, and custom integrations
Invitation-only programmatic deals with premium publishers. Access to high-quality, brand-safe inventory not available on open exchanges. Negotiate fixed CPMs and first-look access to premium placements.
Build your own white-label demand-side platform for agencies or enterprises. Custom bidding algorithms, proprietary data integration, branded interface, and full control over technology stack.
Connect programmatic advertising to your existing marketing stack. Integrate with CRM, analytics, data warehouses, marketing automation platforms, and business intelligence tools.
Real results from real campaigns driving business growth
Online retailer needed to scale advertising profitably during Q4 holiday season. Implemented multi-channel programmatic strategy with dynamic product ads, strategic retargeting, and lookalike audiences.
Results: Generated $840K revenue from $260K ad spend (320% ROAS), reduced cost per acquisition by 52%, and acquired 6,200 new customers at $42 CPA (target was $80).
B2B SaaS company struggled with high customer acquisition costs and low lead quality from traditional display advertising. Switched to programmatic with advanced B2B targeting.
Results: Reduced cost per acquisition from $450 to $150 (67% lower), generated 1,240 sales-qualified leads (4.2x increase), and improved lead-to-customer rate from 8% to 14%.
Programmatic advertising is automated ad buying using software and algorithms to purchase digital advertising inventory in real-time. Instead of manual negotiations, programmatic uses demand-side platforms (DSPs) to bid on ad impressions through real-time bidding (RTB) auctions that happen in milliseconds. The system analyzes user data, determines ad relevance, calculates optimal bid amounts, and serves ads to the right audience at the right time. This automation makes advertising more efficient, targeted, and cost-effective while providing detailed performance analytics.
Programmatic advertising offers several key advantages: 1) Real-time optimization - campaigns adjust automatically based on performance data. 2) Advanced targeting - reach specific audiences using demographic, behavioral, and contextual signals. 3) Cost efficiency - automated bidding reduces wasted ad spend by 40-60%. 4) Scale - access to millions of websites and apps through ad exchanges. 5) Transparency - detailed reporting on where ads appear and how they perform. 6) Speed - launch campaigns in hours instead of weeks. Our clients typically see 300% ROI with programmatic compared to 150% with traditional display advertising.
We work with all major programmatic platforms including Google Display & Video 360 (DV360), The Trade Desk, Amazon DSP, MediaMath, and Adobe Advertising Cloud. As an official Google Partner, we have advanced access to Google's programmatic tools and support. We also develop custom DSP solutions for enterprises requiring white-label programmatic advertising platforms with proprietary bidding algorithms, custom targeting capabilities, and integrated reporting dashboards.
Programmatic advertising costs vary based on targeting, ad format, and inventory quality. Typical CPMs (cost per thousand impressions) range from $0.50-$5 for display, $5-$25 for video, and $15-$50 for Connected TV. We recommend minimum budgets of $5,000/month for testing and $15,000+/month for meaningful scale. Our management fee is 15-20% of ad spend with no setup fees. We focus on ROAS (return on ad spend) - our clients average 300% ROAS, meaning every $1 spent generates $3 in revenue. Free consultation and strategy session included.
Programmatic offers advanced targeting capabilities: 1) Demographic targeting (age, gender, income, education). 2) Behavioral targeting based on browsing history and purchase intent. 3) Contextual targeting matching ad content to page content. 4) Geographic targeting from country to zip code level. 5) Device targeting (mobile, desktop, tablet, CTV). 6) Retargeting users who visited your website. 7) Lookalike audiences similar to your best customers. 8) First-party data from your CRM. 9) Time-of-day and day-of-week targeting. We layer multiple targeting methods for maximum precision and conversion rates.
We track comprehensive KPIs including: 1) ROAS (Return on Ad Spend) - revenue generated per dollar spent. 2) CPA (Cost Per Acquisition) - cost to acquire one customer. 3) CTR (Click-Through Rate) - percentage of viewers clicking ads. 4) Viewability - percentage of ads actually seen by users. 5) Brand lift - increase in brand awareness and consideration. 6) Attribution modeling - understanding customer journey touchpoints. 7) Conversion rate - percentage of clicks becoming customers. All clients receive real-time dashboards with hourly data updates, weekly performance reports, and monthly strategy reviews. We use multi-touch attribution to understand the full customer journey from first impression to conversion.
Official Google Partner delivering 300% average ROAS. Launch your automated ad buying campaign and start seeing results within days. Free consultation and strategy session included.