Question 1

How much does Google Ads management cost?

Accepted Answer

Google Ads management pricing has two components: Ad spend (your budget to Google, typically $3,000-$50,000/month depending on industry and goals) and Management fee (agency fee for managing campaigns). Our management fees: $1,500/month for ad spend up to $10K/month, $2,500/month for ad spend $10K-$25K/month, 10-15% of ad spend for budgets over $25K/month. Includes: Campaign setup and strategy, Keyword research and selection, Ad copywriting, Landing page optimization, Bid management and optimization, Monthly reporting. No setup fees or long-term contracts. Month-to-month service with 30-day cancellation.

Question 2

What's a good ROI for Google Ads?

Accepted Answer

Target ROI varies by industry and business model: E-commerce typically targets 300-500% ROI (3-5x return), B2B services aim for 200-400% ROI (high ticket prices offset longer sales cycles), Local services target 400-800% ROI (plumbing, HVAC, legal), SaaS companies often see 200-300% ROI initially, improving over time. Our clients average 300% ROI across all industries. Calculation: If you spend $10,000 on ads and management and generate $30,000 in revenue, that's 300% ROI. Factors affecting ROI: conversion rate, average order value, customer lifetime value, sales cycle length, competition in your market. We optimize for maximum ROI, not just clicks.

Question 3

How long until I see results from Google Ads?

Accepted Answer

Google Ads timeline: Week 1-2 (Setup) - Campaign creation, keyword research, ad writing, tracking setup. Week 3-4 (Learning) - Google's algorithm learns, initial data collection, early optimizations. Month 2-3 (Optimization) - Refine targeting, improve ad copy, adjust bids, reduce wasted spend. Month 4+ (Scaling) - Consistently profitable campaigns, scale budget, expand keywords. Most clients see initial conversions within 1-2 weeks, profitable campaigns by month 2-3. Unlike SEO (6-12 months), Google Ads drives immediate traffic. However, optimal performance requires 2-3 months of data and optimization. We recommend 3-month minimum commitment to allow proper optimization.

Question 4

What's included in Google Ads management?

Accepted Answer

Comprehensive Google Ads management includes: Campaign Strategy (competitive analysis, keyword research, campaign structure, audience targeting), Ad Creation (responsive search ads, display ads, shopping ads, video ads for YouTube), Ongoing Optimization (bid adjustments, negative keyword management, A/B testing, quality score improvement), Landing Pages (recommendations for conversion optimization, sometimes included), Tracking Setup (conversion tracking, Google Analytics, call tracking), Monthly Reporting (performance metrics, ROI analysis, recommendations), Account Monitoring (daily checks, issue resolution, budget management). We also integrate with your CRM to track leads through close for true ROI measurement.

Question 5

Should I do Google Ads or SEO?

Accepted Answer

Both have different strengths - ideally do both. Google Ads (Immediate results in days/weeks, Precise targeting control, Predictable costs, Pay per click, Scales quickly, Stops when you stop paying). SEO (Results take 6-12 months, Long-term sustainable traffic, Free clicks after ranking, Requires ongoing work, Builds over time, Continues generating traffic). Recommendations: If you need immediate leads/sales - Start with Google Ads. If you have 6-12 month timeline - Invest in SEO first. If you have budget - Do both (Google Ads for immediate revenue, SEO for long-term). Typical split: 60% Google Ads budget initially, then shift to 40% Ads / 60% SEO as organic rankings improve.

Question 6

What types of Google Ads campaigns do you run?

Accepted Answer

We manage all Google Ads campaign types: Search Ads (text ads on Google search results - highest intent, best for conversions), Shopping Ads (product listings with images for e-commerce), Display Ads (banner ads across Google Display Network for brand awareness), Video Ads (YouTube ads for brand building and remarketing), Performance Max (AI-driven campaigns across all Google properties), Remarketing (target people who visited your site), Local Service Ads (for local service businesses with Google Guarantee). Campaign type depends on your business goals: Lead generation uses search ads, E-commerce uses shopping ads, Brand awareness uses display/video, Local businesses use local service ads.

Question 7

Do you work with businesses in my industry?

Accepted Answer

We manage Google Ads for wide range of industries: E-commerce (product-focused campaigns, shopping ads, remarketing), B2B Services (lead generation, high-value conversions, longer sales cycles), Professional Services (legal, accounting, consulting with local or national targeting), Healthcare (HIPAA-compliant tracking, local service ads, reputation management), Home Services (HVAC, plumbing, roofing, contractors with call tracking), SaaS (free trial campaigns, demo requests, tiered bidding strategies), Manufacturing (complex B2B sales, multi-touch attribution). Each industry requires different strategy, keyword approach, and conversion tracking. We customize campaigns for your specific business model and goals.

Question 8

Can you guarantee #1 ranking in Google Ads?

Accepted Answer

No one can guarantee #1 position in Google Ads - it's an auction system. Your ad position depends on: Bid amount, Quality Score (ad relevance, landing page experience, expected CTR), Ad extensions and format, Competition in your market, Search context. However, we can maximize your chances of top positions through: High Quality Scores (8-10/10 through relevant ads and landing pages), Competitive bidding strategies, Compelling ad copy that increases CTR, Proper campaign structure. Even if you're not #1, positions 2-4 often have better ROI than #1 (lower cost per click, still high visibility). We optimize for maximum ROI, not just position.

Question 9

Do you build automation for Google Ads?

Accepted Answer

Yes, we specialize in Google Ads automation and programmatic optimization. Our automation includes: Bid automation (adjust bids based on time of day, device, location, conversion probability), Budget optimization (automatically shift budget to best-performing campaigns), Performance monitoring (alerts for sudden changes, anomalies, overspending), Custom scripts (automate routine tasks, scheduled optimizations), API integrations (connect to your CRM, analytics, inventory systems), Reporting automation (automated dashboards, scheduled reports). We also build custom automation for: Dynamic ad content based on inventory/pricing, Automated pausing of underperforming ads, Cross-platform optimization. This reduces manual work while improving performance through data-driven optimizations.

Question 10

What makes you different from other Google Ads agencies?

Accepted Answer

Key differentiators: Technical expertise (we're software developers who build custom automation and integrations, not just marketers), Data-driven optimization (we use advanced analytics and machine learning for bid optimization), Full-funnel tracking (we track conversions all the way to closed deals, not just form fills), Transparent reporting (real-time dashboard access, no hiding data), Custom automation (we build scripts and tools specific to your business), No long-term contracts (month-to-month, we earn your business every month), Direct access (you work directly with experienced ads managers, not junior staff). We manage $1M+ in annual ad spend across clients with average 300% ROI.

Google Ads & Marketing Services

Expert Google Ads Management That Delivers Results

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What's Included

Comprehensive Google Ads Solutions

Search Ads

Display Ads

Shopping Ads

Video Ads

Performance Max

Remarketing

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